A super low-key NYFW Saturday, Rebecca Minkoff deputed her SS20 collection at Chelsea Pier 59, followed by an afterparty celebrating Concept Korea’s 10th anniversary. Which meant I got to chill and hangout in New York City instead of running to show after show. My cousins were kind enough to help me with a photoshoot for an idea I’ve been having called “OOTD x 3”, which I’ll post soon. I’m basically just recapping all the Instagram Stories I posted (lol) I do post a lot of them!
Rebecca Minkoff
Pregnant and Pumping: Mommy & Me
What started as my handbag obsession has become a literal journey into my womanhood through Rebecca Minkoff’s latest presentation. Saturday’s presentation was the most inspiring, relatable “girl power” one I’ve ever seen. Many brands have been making small movements in their shows, I remember pregnant Slick Woods modeling at the Fenty show. This was different, this felt like a complete showcase of womanhood, from working mothers to pregnant mothers, it was fun yet empowering.
Rebecca Minkoff Fall-Winter 2020
“Becoming a mother was one of the most transformational and important things that has happened to me. This is why in honor of our fifteen-year anniversary, we are launching a collection that celebrates the joy and life that children are.”
Rebecca Minkoff Fall-Winter 2020
"Rebirth" — the theme for Rebecca Minkoff’s SS20 collection as well as the debut for her new sustainable children’s line. Aptly named collection, not only for the rebirth of 70s style colors, sleeves, and prints, but also the rebirth of womanhood. What made the collection spectacular were the models themselves as they represented every woman. Every part, every stage, every journey of a woman — models were pumping, pregnant, breastfeeding, ready to head to work, or stroll through the park. The presentation set the stage, literally, for a picnic in the park, complete with strollers and benches. It told a story. Leave it to Rebecca Minkoff to use her own experience and journey to stay ahead of the game and empower us all.
The collection is the perfect summer ready-to-wear outfits. I could easily see myself dressing up for work on Monday or casual day out on Saturday. The floral prints and puffed sleeves mixed with accents of pink, yellow and blue, models on swings and kids eating ice cream, made it feel like summer already (despite the cold NY Saturday it was). Minkoff seamlessly incorporated breast bumps, pregnant and breastfeeding models meant to 'showcase all the parts of a woman, from working to having a family.'
On top of all that, Minkoff also incorporated a sustainable approach to her latest children's collection. For the children’s collection, the brand is using block-chain technology by way of a partnership with Resonance, which creates software for fashion brands. Basically, they plan to use the technology to work based on order trends, to increase or decrease based on consumer demand — meaning less water and waste (hopefully).
